Station Identification


The economic data we have collected shows clearly that the expense of the problems in the world now exceeds the cost of the solutions. To put it another way, the profit that can be achieved by instituting regenerative solutions is greater than the monetary gains generated by causing the problem or conducting business-as-usual. For instance, the most profitable and productive method of farming is regenerative agriculture. In the electric power generation industry, more people in the U.S. as of 2016 are employed by the solar industry than by gas, coal, and oil combined. Restoration creates more jobs than despoliation. We can just as easily have an economy that is based on healing the future rather than stealing it.

Drawdown: The Most Comprehensive Plan Ever Proposed to Reverse Global Warming

Paul Hawken