I’m with stupid Over at

I’m with stupid

Over at the secret headquarters of the Neilsen/Norman Group, the
dogmatic duo have been getting in a flap about the backlash against
their packaged common sense.

Article in web design press here recently deliberately setting Jakob
against pimply pixel-art obsessed flashturbators for instance. He’s a
dogmatist, and annoying, but bless him, at least he can hold a cogent,
vaguely scholarly argument. Which is more than most ‘web-designers’ can
these days.

Here, Jakob answers the latest accusation levelled
against good design practice – that usable design reduces everything to
it’s lowest common denominator and that the perpetrat^H^H^H^H^H^H^H^H^H
– i mean practitioners of high design are actually spurring the
progress of human evolution with their 45 degree corners and 5 point
bitmapped text that slides-around-a-bit.

I think maybe:

[a] staring at a website is not the most desirable use of most people’s time.*
[b] therefore we click in haste and repent in leisure
[c] therefore we are all stupid sometimes
[d] so…. think a little.

* this is often cited as the ‘why don’t you’ position.

You’ll be receiving my invoice in the morning. In other neilsennews
– Jakob now seems to think that it’s a ‘usability movement’. Well, armed revolution may be the only solution.

Are Users Stupid? (Alertbox Feb. 2001)

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