Five fallacies “Content is a

Five fallacies

“Content is a commodity. Anyone with $99 is a published
author. Anyone with a computer is a publisher. Today’s New York Times
is free online. Your manifold value proposition is being erased. Your
key remaining strength is your historical strength: anticipating what
people want to read and knowing how to sell it to them.”

see also, as per bloody usual, Shirky

http://www.siegelgale.com/fivefallacies/

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