Permanet gets a mention

The alternative, much-better name for ‘broadband’ gets a boost from David Birch in today’s Guardian Online.

“I’ve written before how transformative broadband is in the home environment and noted that that is primarily because of the “always on” characteristic rather than higher speed. I rather like the suggestion made by a recent correspondent to Bill Thompson’s WebWise column on BBCi that we stop using the phrase “broadband internet” and start using “permanet”, as this captures the essence of the service more accurately. The combination of “always on” with “on everywhere in the house” because of the Airport is especially powerful. “

» Guardian Online: Wi-Fi is so good: it even works

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