Victor points to the
Guggenheim.com website as a place where lots of lovely interface work has been put in to delivering a great learning experience – and it *has*.
Audio cued into zoomable pictorial information, novel image-led interfaces to complex online exhibits. It’s certainly cutting-edge.
For a CD-Rom around five years ago.
Don’t get me wrong Victor – it’s a great piece of design and content, and I’m sure achieves the client’s objectives and satisfies the audience.
I just can’t get over the feeling that it’s a CD-Rom delivered over the web.
To be sure, that’s an achievement in itself, and something that we only dreamed-of and evangelised with misty eyes about 5 years ago.
But the way we evangelised about it was by picking up a CD-Rom, showing someone it’s rich, immersive interface. We listened to them saying ‘yeah, so what it’s a CD-Rom, my kids have them… they’re fun i guess for five minutes’
And then we showed them the Web.
The clunky grey-paged, blue-linked web.
We showed them how you could GO. TO. THE. LOURVE. Yeah, THAT louvre. In Paris. Thousands of miles away. Just. Like. THAT.
Look around the whole place. Link from a piece there to an essay on perspective by a professor in San Diego, and link from his citations to the Bauhaus archive in Berlin.
And Leave a message. Or read other peoples messages. Email them. Email the professor.
Connect.
And their eyes shone.
We said – imagine, in 5 years time having the richness of that CD-Rom with the interconnectedness and human contact of what you just experienced on the web.
So what happened?
5 years on, we seem to have B.O.W.s- Browse Only Websites.
Rich experiences like the Guggenheim, or sites by Kioken like ClassicMotown, some pieces of the Smithsonian and more than I can’t think of right know – that undoubtedly are beautiful and enriching, but bury themselves in their own rulespace, creating their own rules and idioms – deigning to use the web and the browser only reluctantly as a delivery mechanism.
Why do we have rich media, innovative interface sites that don’t connect to the web, or it’s communities on one hand.
And on the other – innovative community, hypertextual, make-the-most-of-the-web, but not of interface or rich media sites on the other.
Never the twain shall meet?
Can anyone give me examples of sites that escape these stereotypes? Or have we spent 5 years in a big loop round to the begin where we left off at the end of the CD-Rom era?